Neil Hopcroft

A digital misfit

Book review: Taming the Lion, by Richard Farley

“100 secret strategies for investing”

This is a kind of “Being Richard Farley for Dummies” book, it describes who he is and how he does the things he does. But for all that its actually quite an interesting read. He has split his thoughts up into 10 sets of 10 ‘secrets’, some of which are more common sense than others, but they all hang together to make a coherent whole.

I must confess that I wasn’t expecting much from this book, he comes over as a bit of a playboy millionaire from his website (but I think its been redone since I first saw it). There is a lot of good information in the book about an investment strategy, and some background on his thought processes in formulating it.

There is some personal interest, he was one of the people who funded Mathengine, the company I worked for in Oxford, here is what he says about that:

“3.1 Good ideas can lose money

In the late 1990s I invested in two companies which I thought had a great future: Addavita and MathEngine

Addavita – algae production

MathEngine – computer graphics
MathEngines idea was to help produce realistic graphics for the computer games industry. In the mid 90s games were not very lifelike. One problem was that moving objects did not always follow real physics – the equations involved were often too complicated for games programmers. So MathEngine hired university graduates in physics and mathematics who created tool kits for programmers to use. With the use of the tools, phenomena such as bouncing balls, rippling water or shattering glass could be made more realistic.

With both of these investments, however, I lost my entire stake when the companies went broke!”

So, two years of my life reduced to a warning and placed next to an algae farm. Thanks Richard, I hope we can do it again sometime.

But he has his fingers in a number of pies, including Amino Communications (STBs), Ant (the browser people) and IP2IPO (now IP Group, I believe).

He clearly has more to him than being a rich kid, he is self-made, having been adopted as a child, so some of his investments must make up for the Mathengines he’s been burnt by.

All in all, a fairly light read, but with some great information about investment. I don’t agree with a lot of it, but hes the millionaire and I’m not so who are you going to trust for your investment advice?

Who should read this book? Most of you, especially if you think investing is some kind of black art.


6 comments

  1. The thing to remember is that Real Physics isn’t necessarily fun.

    You try playing a “realistic” Formula One racing game.

    Then get a life and play Power Drift.

    I rest my case.

    • Indeed, but the ‘real’ness of the physics changed depending who we were talking to – iirc we did some of the physics in one or other of the Burnouts, which was on the PowerDrift end of the fun spectrum. And not a good game to play just before driving home.

    • On the other hand, try the gravity gun in Half-Life, or the bridge sim Pontifex. Good kinematics can make virtual objects feel solid. It sounds like MathEngine was a good idea that may have been a bit ahead of its time (always a risk in the tech industry). Also, as I understand it selling software components and libraries is very hard.

      • Good kinematics isn’t necessarily the same as “realistic physics”. Certainly you want things to feel real and solid, but accurate physical modelling isn’t always the best way to achieve this.

        • A physics engine doesn’t have to model the real world.

          I don’t know how they both went broke and continued to license the engine, but I think MathEngine’s work is the physics engine in Unreal Tournament 2004. It’s set up so that the players can jump as high as rooftops and sidestep over chasms. But once you’ve accepted that the characters have superhuman movement, the engine has to make everything behave consistently with that reality.

          • There was some kind of a sham takeover by Criterion Games, where they escaped with all of the IP and valuable things while leaving people like Farleigh with the liabilities. I’m in no position to comment about the actual events, since my view is doubtless far removed from the official version. I stayed to the end because I wanted to see what it was like to be in a company that was going down.

            …besides I believe the Unreal physics engine IP escaped along its own tragictory.

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